Scandinavian designer based in Antwerp. Devoted 2 dress the contemporary man & woman. Urban mood - Amazing fitting! + Visit our SHOWROOM for personal advice, fitting & shopping! + FREE SHIPPING above €199.

PRESALE + Private Shopping experience


How - Enjoy a private shopping session with ample time for personal advice & your special requests. CURIUS to SEE & FIT our collection yourself?

BOOK your appointment today! Want to spoil a friend, a colleague or your partner? A gift card is always possible.

When - Private shopping is possible from Wednesday until Saturday. Sessions are planned for 1 hour.

Book your appointment here

SLOW FASHION // Fast Fashion

Stepping away from traditional fast fashion is an important part of our vision. We aim to design timeless contemporary pieces, no use of seasons, high-quality garments with an amazing fitting and offers limited editions & styles Made on Demand.

Say Goodbye to Fast Fashion today! 

You as a customer have a direct impact when purchasing clothing from our collections. You are a part of creating jobs in our own country, lowering our carbon footprints, and giving the earth and our climate a chance to recover.

More info

Abelone wilhelmsen

I am a Danish fashion designer based in Antwerp. My design-universe is rooted in the Scandinavia timeless style aesthetic with key elements as simple lines, minimalism, and functionality without sacrificing beauty.

My women's & men’s wear collections have a contemporary mood, urban wear with great attention to both detail & the body.

Danish Designer

CELLMADE + our dream team

The Crystal Clear DENIM cushions are designed to decorate & JAZZ UP your interior. Cellmade by the male inmates in Bruges. 

Our cushions are available in two sizes Medium + Mega & different shades of denim.

Comes with a subtly ton-sur-ton embroidered AW logo. 

The story behind Cellmade

looking for a great gift?

You can buy gift cards for any amount. Order your gift card by e-mail or a gift card by post. The gift card by post will be sent to you or the chosen lucky recipient by post, free of charge. 

Add a personal handwritten message to your gift card? (max. 3 short sentences).

We love to help!

More info

Slow fashion brand & the story behind

100% Made in Belgium with love! Limited editions & Made on Demand collections.

VITA Concept Store

A new sustainable HOTSPOT in Turnhout with 25 designers & makers. Belgian fashion, knitwear, shoes, socks, jewellery, bags & stationery.

Wendy & Wendy from Hero On Socks are the founders behind this new HUB! Discover their unisex socks made from recycled jeans!

Shop your Summer outfit!


Discover our accessories collection in this beautiful & vibrant concept store in Gent.

Denim pillows & bags. Cellmade by the male inmates from the prison in Bruges, Belgium.

Off the Shelf.

Limited EDITIONS - Denim bags

retailer or collab

Do you love our slow fashion collection? Are you interested in selling our men's or women's wear or home collections in your concept store? Or do you have a unique concept that focuses on sustainable fashion and design?

We are curious to hear from you. We are always open to cross-overs, collaborations, or pop-up ideas.

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